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Goal 1: To increase the
store profit
To enhance
profitability of the store by increasing revenue through selling more
merchandise, expand services, diversify products and create affiliate
programs.
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Increase the store profit |
To increase the revenue by creating new
services to expand the customer traffic by diversifying the store
activities.
(Project) |
Implement
a cooperative food sales program by this increase customer traffic by
15% within the next 12 months with increase in sales up to 8% per year. |
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Display electronic-based items in highest point
of sale area of the store.
(Project) |
Re-configure store
space to accommodate expanded electronics product area
to make 15% increase in Sales of electronic products by the end of May
2005. |
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Goal 2: To initiate cost
reduction
Enhance profitability by reducing expenses through outsourcing and
improving infrastructures.
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Initiate cost reduction |
Reduce theft related costs
(Project)
|
Tag
merchandise, electronic, and book items to reduce theft by 80% by the
end of 2004. |
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Goal 3: To rapidly
increase market share
Establish a
strong presence and consumer-driven reputation in the academic retailing
market
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Rapidly increase market share |
Expand e-commerce services
(Project) |
Expand e-commerce to include
sales of used books online to increase revenue by 10% by March 2005 and
to serve 15% more customers by March 2005. |
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Goal 4:
To initiate customer-focused program
To improve Total Quality Management to support constant improvement and
responding to customer needs and expectations by implementing Total
Quality Management program.
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Initiate customer-focused program |
Research, design, and implement a Total Quality Management program
(Project) |
Improve customer service, efficiency 25% by Nov 2004, improve
productivity 15% by Nov 2004 |
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