Increase CSI (Customer Satisfaction Index) by providing best and qualified service.

• Domestic travel service

• Global travel service

• Best quality

Performance Measures:

1. CSI (Customer Satisfaction Index) is 10% up every year

2. EVP (Employee Value Proposition) is 10% up every year

3. Cyber education 5% rate per year (spend time base)

4. Offline education 5% rate per year

Provide fast response to customer request based on real time service.

• Call center and Internet-based service

• Decision-making by scenario planning

Performance Measures:

1. Real time response for customer request. (Call center, internet …)

2. Decision making by scenario planning within 1 hour

Increase re-purchase customers and new customers by receiving full cost and re-invest for the customers.

• Receive full cost

• Re-investment

Performance Measures:

1. Repurchase rate is 10% up every year

2. Sales Volumes 30% up every year

3. Profit is 30% up every year